hey! I’m shelley,
INVENTOR,
powerful educator,
extension specialist and bridal expert.
A stylist with over 22 years of experience and the inventor of The Signature Stand — a game-changing extension holder designed to transform the way extensions are washed, conditioned, styled, permed, relaxed and colored. I’m passionate about creating clear, step-by-step tutorials that are educational and easy to follow.
With more than a decade as a lead educator for Hairdreams Extensions, I’ve applied thousands of extensions and trained hundreds of students, helping them elevate their skills and grow their businesses.
I’ve spent years perfecting my craft, and I have an unwavering obsession with making women feel and look their best. With over 300 + 5 STAR REVIEWS, I hope to exceed your expectations and build a long lasting connection!
I VIVIDLY REMEMBER the moment
I REALIZED MY MISSION WAS TO CREATE FREE EDUCATIONAL RESOURCES THAT WOULD EMPOWER WOMEN, FOSTER A STRONG COMMUNITY, and BUILD DEEPER CONNECTIONS.
These quick, 4-step courses are designed to be fast and efficient. The video lessons are packed with detail, but if you're not in the mood to watch, no worries— just click the download button below, and you’ll get a PDF straight to your phone! Have questions? Simply click the Facebook message button below. I’m here and excited to help you!
Course 1: MASTERING YOUR CLIP-IN EXTENSIONS: 4 SECRETS & INNOVATIVE TOOLS FOR SUCCESS
This step-by-step video course teaches you everything you need to know about caring for clip-in extensions. You’ll learn the proper techniques for washing, conditioning, styling, and applying clip-in extensions.
Additionally, I’ll cover the best products and tools to use, from shampoos and conditioners to curling irons, flat irons, and blow dryers. Plus, I’ll share expert tips on storing and traveling with your extensions to keep them looking gorgeous.
Course 2: ATTRACT MORE leads AND HIT SIX FIGURES: A 4-PART BUSINESS SERIES
With over 22 years of experience as an extension specialist and more than a decade as a lead educator, I am committed to sharing proven strategies that deliver real results. I’ve partnered with Hairdreams for over 10 years and invested over $433,852 in their premium products since 2012, my dedication to quality is unmatched.
This guide is designed to educate extension stylists with crucial strategies to grow their business, including the key points outlined below.
Attract New Leads
Master Consultations
Design Irresistible Offers
Build Strong Relationships
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"Rilea's coaching transformed my business."
In just 90 days, I saw a significant increase in revenue and finally achieved the work-life balance I had been striving for.
- Sarah M., Entrepreneur
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"Rilea's holistic approach is a game-changer.
She helped me grow my business while ensuring I didn't burn out in the process.
- Mark T., Small Business Owner
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"I was skeptical at first, but Rilea's strategies really work. "
My business hit six figures in less than three months, and I feel more energized than ever."
- Jessica L., Freelancer
MY JOURNEY TIMELINE
From burned out stylist to 6 figure CEO, INVENtor, extension specialist and bridal expert
Launched Signature Shelley LLC, and started traveling for Hairdreams USA
Began coaching other entrepreneurs who were struggling with the same challenges I faced.
2018
2015
2013
After taking time to focus on personal well-being, I redefined success on my own terms and grew my business sustainably.
2015
Expanded my coaching practice globally, helping business owners in over 20 countries achieve their goals without sacrificing their health.
Launched my signature 90-Day Business Breakthrough program, designed to help entrepreneurs hit six figures in three months.
2035
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